Hoi An, Vietnam
Exceptional flavors.
Premium small-batch craft.
Our Private Collection is proudly created in Hoi An.
We began distilling in 2024, and our very first barrels of Boutique White set the tone — balanced, aromatic, and remarkably smooth. Whether enjoyed neat, on the rocks, or in cocktails, it quickly became a defining expression of our craft.
Part of that inaugural batch was aged in imported, charred white oak barrels that once held 21-year-old single malt Scotch. Through careful maturation, it evolved into Boutique Gold — refined, rounded, and beautifully complex.
From the beginning, we have explored Vietnam’s vibrant flora through infusion. Jungle Rhum (Purple Banana) and Passion Vanilla express a distinctive tropical character — bold, refined, and unmistakably Vivid. And this is only the beginning. Our team continues to research and develop new, rare, and unexpected flavor expressions that will shape the future of our Private Collection.
Private Collection Boutique Rhums.
Created in Hoi An.
Passionately Hoi An.
Craft & Character
Using local sugarcane and selected botanicals, we craft refined spirits that capture the vibrant character of Vietnam.
Each bottle reflects precision, care, and a bold Vietnamese reinterpretation of tradition — uniquely Vivid.
Rooted in Responsibility
Sustainability guides our craft — from solar-powered energy to responsible production that respects the land we call home.
Rooted in Responsibility
Sustainability guides our craft — from solar-powered energy to responsible production that respects the land we call home.
It is Vietnam’s new voice in the global story of rhum.
Boutique White,
